Press Release

Estimating concepts announces the launch of upgraded features for its flagship product, “”

3/6/2013 has announced the addition of several new features to its suite of lawn and landscape automation software. Beginning on March 5, 2013 lawn and landscape companies that use the service to provide estimates for their potential customers will have the ability to provide real time quotes from smart phones and tablet devices using proprietary estimate generating processes combined with satellite imagery and it’s square foot measurement program.

“The response to marketing automation in an industry that has been slow to change has been overwhelming,” said company founder Luke Tomanek. “To this point we have been able to offer our users two distinct processes to grow their business. The first was to generate estimates using satellite imagery that were sent directly to potential customers via email and the second was to allow the customers to actually perform their own estimates using the MLQ directory or a widget the provider places on their homepage. We’ve just released a mapping and measuring update that provides companies the ability use touch screen technology to measure lawns and send estimates to customers from the front seats of their trucks. “

Since its launch last summer has seen its subscriber base increase exponentially largely because of the program’s ease of use and affordability. “Many lawn and landscape operators feel that there is a technology gap and that streamlining their estimating processes was a concept left only for the big companies using expensive software programs and CRM’s,” Tomanek continued. “ allows even the local mowing service to use technology that to date has been out of reach. This is about bridging the gap between consumer and contractor in a very efficient and simple manner. Now the little guy actually has an advantage over the big guy,” said Tomanek.

Estimating Concepts, the parent company of develops marketing strategies and technology for green industry companies and is located in Nashua, NH.